Does Your Business Need A Mobile App?

Aug 25, 2017 1:09:20 PM / by Sterling posted in app development, app for business, Blog, Latest Post, LaunchPartner, mobile app

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I’m sure you’ve heard it; the spiel from business owners and developers about how creating an app will grow your business off the charts. But if you haven’t built an app already, you may be wondering: does my business really need an app? And why?

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How to Retain Users - The Guide to Ultimate Growth

Aug 16, 2017 2:26:11 PM / by Sterling posted in analysis, behavioral analysis, Blog, Cohort analysis, Google Analytics, growth, Latest Post, LaunchPartner, long-term growth, retention, retention analysis, user behavior, user retention

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There are approximately three million apps in the Google Play Store and Apple App Store combined, and consumers are spending 84% of their time in only five of those apps. Furthermore, the average Android app loses about 80% of its daily active users within the first three days, and about 90% by the first month. What percentage of users do you think come back to your app three days after downloading it? It's about time developers start focusing on retention rates over acquisition rates...but how?

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App Store Optimization Guide: How to Keep Up in a Mobile World

Aug 10, 2017 8:42:19 AM / by Sterling posted in app, app development, app marketing, app store, app store optimization, ASO, Blog, google play store, Latest Post, smartphone

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[contact-form][contact-field label="Name" type="name" required="true" /][contact-field label="Email" type="email" required="true" /][contact-field label="Website" type="url" /][contact-field label="Message" type="textarea" /][/contact-form]

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Agile vs. Lean: What's the Difference and Which is Better?

Aug 2, 2017 12:30:39 PM / by Sterling posted in agile, agile project management, agile vs lean, Blog, Latest Post, LaunchPartner, lean, lean startup, project management methodology, software development

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Over the course of a project, you'll have to make hundreds of decisions. One of the first, and possibly most important decision you’ll make, is which project management methodology to use.

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Why Your Business Needs an MVP

Jul 26, 2017 1:17:33 PM / by Sterling posted in Blog, business, Latest Post, lean, minimum viable product, MVP, startup

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Modern day major tech companies such as Facebook, Instagram, Dropbox, and Snapchat, to name a few, all started as an idea. However, what sets their ideas apart from start-ups like Electroloom, is that the founders first launched their idea with a Minimum Viable Product, or MVP.

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How do I drive traffic to my new website using SEO (Intro)?

Jul 17, 2017 7:17:58 PM / by Sterling posted in Analytics, Blog, Google Analytics, Latest Post, Marketing, SEO, Traffic, Website

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Everyone agrees that establishing your brands presence online is vitally important, but how do you stand out? Knowing how to gather and interpret data about your websites traffic is critical to your long term success. The solution generally involves two major steps:

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